Wednesday, August 28, 2013

Times Points - TOI or Times Of India new reward scheme

Source: here

Below the FAQ copied from website. It is a good and somewhat different idea to bring traffic to website. I am sure there is significant difference as based on number of comments posted and the not bad points.

So the idea goes like this.


  • When you visit an article you'll get 1 point. 
  • For comment 5 points. 
  • When someone likes or recommends another 1 or 2 points. 
  • Facebook or Twitter share will get 5 points for each share
So if you post average 20 comments a day you may get 150 points (assuming 20x1 for visit + 20x5 for comment + average 1.5 likes or recommend). So in a month you'll get 4500 points and you can redeem gifts. For example Adidas 3x deo is worth ~5200 points. In the market it's going for ~500. So approximately 1 poitn is 10paisa or 10 points = 1INR.

Not a bad deel as it can pay for your broadband bill :)

But the downside is the system is very buggy. Many a times, you'll see the points are not getting updated, your login is not loading, or the system asking you to confirm email address multiple times etc.

Still worth a try if you spend lots of time reading news. By the way one tip is make sure you've adblock installed on your firefox/chrome. Their model is simply based on ad prints or ad revenue so the site is filled with ads. 

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Frequently Asked Questions
Earning Points and Badges:
Points and Badges will be awarded for various activities performed on Timesofindia.com. These include reading articles, commenting, watching videos, linking your profile with Facebook and Twitter accounts and subscribing to our daily newsletter. Points accrued on the Times Points program will soon be redeemable against exclusive deals on the Times network.
Expiry of Badges:
  • When you reach a particular level within a badge, you will get to keep it for 12 months.
  • If within those 12 months you cross to the next threshold, you will move to the next badge level.
  • However, after 12 months, you can lose your badge in case of a drop in your activity on the site.
Points Credit:
Badges and Points will take a maximum of 90 seconds to be credited to user accounts. In case of the Wordsmith badge, points and badges will be credited after user comments are published on Timesofindia.com.

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